Aired: October 3, 2023

The Fastball Special: Your Higher Ed Marketing All-Star Team for 2023

Batter up!

With the 2023 World Series just around the corner, we’re celebrating an all-star roster of The Higher Ed Marketer interviews. From CMOs to school presidents, we’ve had the privilege to talk to some of the most brilliant minds in higher education.

And the best part? Each of this episode’s guests will be at the upcoming 2023 AMA Symposium for the Marketing of Higher Education in Chicago, Illinois!

You won’t want to miss this special lineup of talented men and women who can help you get your college or university’s marketing into the big leagues:

Brian Piper, Director of Content Strategy and Assessment at the University of Rochester 

Jaime Hunt, Chief Marketing Officer at Old Dominion University 

Walter Kimbrough, Consultant at The Registry 

R. Ethan Braden, Chief Marketing and Communications Officer at Purdue University 

Jenny Petty, VP of Marketing Communications at the University of Montana 

Carrie Phillips, Chief Communications and Marketing Officer at the University of Arkansas – Little Rock 

Santhana Naidu, Vice President at the Rose-Hulman Institute of Technology 

Alex Boylan, Founder of The College Tour 

Teresa Flannery, Executive VP and Chief Operating Officer at CASE
Kyle Campbell, Founder of Education Marketer 

Check out these resources we mentioned during the podcast:

2023 AMA Symposium for the Marketing of Higher Education 

Epic Content Marketing by Joe Pulizzi and Brian Piper 

Confessions of a Higher Ed CMO Podcast with Jaime Hunt  

Revisionist History Podcast with Malcolm Gladwell 

How to Market a University by Teresa Flannery 

How to Market a University Mastercourse 

To hear this interview and many more like it, subscribe on Apple Podcasts, Spotify, or our website, or search for The Higher Ed Marketer in your favorite podcast player.   

 

To hear this interview and many more like it, subscribe on Apple Podcasts, Spotify, Google Podcasts or search for The Higher Ed Marketer in your favorite podcast player.

The Higher Ed Marketer podcast is brought to you by Caylor Solutions, an Education Marketing and Branding Agency.