Aired: September 13, 2022

Making the Case for a Liberal Arts Education

The liberal arts education has evolved. Students not only need skills developed from classic education subjects for career readiness but also to be able to continuously adjust as the world around them changes. They need the ability to learn how to learn. 

Dr. Lake Lambert began his tenure as the 16th President of Hanover College in 2015 and is the former Dean of the College of Liberal Arts at Mercer University in Macon, Ga. In this episode, Dr. Lambert outlines how Hannover College markets the concept of the liberal arts and gives examples of how to use statistics and stories to reach students.  

Join us as we discuss:

What does a well-rounded education mean for career readiness
How to market to high school students and parents who are often focused on job readiness 
Dr. Lambert’s thoughts on the value of liberal arts curriculum 

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The Higher Ed Marketer podcast is brought to you by Caylor Solutions, an Education Marketing and Branding Agency.