Marketing can be a difficult proposition for small institutions in higher ed, but intentional collaboration with vendors and other schools can add incredible value to their brand.
Dr. Nathan Long , President of Saybrook University , gave us the secret sauce on how they found partners who helped double their enrollment in less than a decade.
By coming together as collaborators rather than competitors, small schools can serve all their students better.
Join us as we discuss:
– Challenges facing smaller institutions and higher ed (6:30)
– How intentional collaboration helped Saybrook boost enrollment (13:00)
– Advice on social media opportunities for engagement (25:44)
Check out these resources we mentioned during the podcast:
– Saybrook Insights Podcast
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