Aired: June 14, 2022

From the Ground Up: Building a Medical School With Community in Mind

How do you market a school that is in the process of being built?  

Know your mission.  

In this episode, Dr. Michael Rice details his next exciting opportunity: Director of Admissions at the Osteopathic Medical School at Duquesne University. The catch? The school is currently being built from the ground up and will start matriculating students in 2024. Dr. Rice shares the mission behind the school, the importance of connecting with underserved communities, and dismantling misconceptions about osteopathic medicine. 

Join us as we discuss:

What it looks like to build a school from scratch
How to foster trust with potential students in underserved communities
Why you should recruit a class faculty and staff that are reflective of society

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The Higher Ed Marketer podcast is brought to you by Caylor Solutions, an Education Marketing and Branding Agency.